JYJ Kim Jae Joong’s ‘Mine’ Music Video Dropping at Midnight

After much teasing, Kim Jae Joong is set to drop his music video later today for his first solo album title song, Mine.

Kim Jae Joong’s previously released ”dark angel” music video teasers already caused a sensation among fans and the singer’s agency is promising the full video will do that and more.

His agency, C-Jes Entertainment, shared on the video, “We’re confident the music video [for Mine] will be the most sensational this year. With the best staff possible, the music’s strength has been expanded. We shot around-the-clock for 60 hours for the music video and included the best scenes possible with Kim Jae Joong. Despite even sustaining injuries, Kim Jae Joong remained focused until the end, receiving the praise of the staff.”



The music video’s director, Lee Sang Kyu, said on Kim Jae Joong, “While reading the lyrics for Mine I felt the loneliness and anguish he felt as an artist wanting to [express himself]. I tried to carefully express those complicated feelings through a wide range of symbolic images [in the music video].”

The details that went into the music video was quite lavish as well, as the staff brought in live snakes, crows and owls, top of the line video cameras and seven sets in all, including the main set which measured 25m wide and 10m high.

The music video for Mine will be unveiled at midnight before the full mini album drops on January 17.

Photo Credit: C-Jes Entertainment





Reporter : Stewart Ho (stoo@cj.net)
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